Ben Thaler

Ben Thaler is a seasoned media professional with over 20 years of experience in the advertising industry. Currently serving as the Media Director and Media Department Head at Davis Advertising since March 2010, Ben oversees the development of media strategies aligned with client objectives and manages comprehensive media plans across traditional and digital platforms. Previously, Ben held positions as Media Supervisor at Mercury Media, where responsibility included managing a team focused on direct response and traditional media planning, and as Media Director at Davis Advertising, where a key achievement was the creation of a streamlined media billing system. Early career experiences include roles as National Sales Coordinator at WEWB-TV and Network/Broadcast Coordinator at Pro Media, where Ben demonstrated strong analytical skills and budget management. Ben earned a Bachelor of Science degree in Sport Management/Marketing from the University of Massachusetts.