Saskia Coakley-Black

Brand Strategist at Dawn Health

Saskia Coakley-Black has a diverse work experience spanning from 2015 to 2022. Saskia started their career as an intern at Time Inc. Ideal Home Magazine in 2015 and later interned at Time Inc. Woman & Home Magazine in 2016. In 2017, Saskia worked as an intern at WickerWood, where they primarily assisted with local businesses database creation and event wrap-up documents.

Saskia then joined Gallivant Ltd and Dry Patch Ltd in 2016 as a Content Writer, responsible for creating written content. In 2018, Saskia returned to WickerWood as a Marketing & PR Intern, gaining experience in marketing and public relations.

Starting in 2019, Saskia worked at AXA Health for over two years as a Campaign and Content Executive, focusing on campaign development and content creation. In 2021, they joined Tame as a Brand Strategist, working on brand identity, product messaging, copywriting, and collaborating with various teams.

In 2022, Saskia moved on to work as a Brand Strategist at both Dawn Health and WEMA Health, where they have been involved in brand strategy and implementation.

Throughout their career, Saskia has demonstrated their skills in copywriting, brand strategy, content creation, and collaboration across teams. Saskia has also gained experience in design programs such as Figma and has conducted extensive industry research.

Saskia Coakley-Black completed their high school education at Tonbridge Grammar School from 2007 to 2014, earning an International Baccalaureate degree. Saskia then pursued a Bachelor's degree in English and Visual Culture at the University of Exeter from 2014 to 2018. During their time at Exeter, they also studied abroad at Aarhus University for one year in 2016-2017, focusing on Literature and Cultural Studies.

After completing their undergraduate education, Saskia enrolled in a Digital Marketing Apprenticeship program at BCS, The Chartered Institute for IT from 2019 to 2020. This apprenticeship aimed to develop their skills in digital marketing, although the specific field of study is not mentioned.

In addition to their formal education, Saskia obtained various certifications to enhance their professional skill set. These include a certificate in Brand Management: Aligning Business, Brand, and Behavior from Coursera obtained in June 2021. Saskia also earned certifications in Google Analytics (Beginners & Advanced), Social Media Marketing, Google Ads (Search & Display), and Google Analytics Individual Qualification, obtained between 2019 and 2020 from Google and HubSpot Academy.

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Timeline

  • Brand Strategist

    August, 2022 - present