Andrew Bowden

Sr. Director, Customer Lifecycle & Strategic Ventures Marketing

Andrew Bowden is a seasoned marketing professional with extensive experience in various roles at Dayforce, TradeGecko, and SAS. Currently serving as the Sr. Director of Field Marketing Americas at Dayforce, Andrew leads the marketing strategy across the Americas, focusing on segment and demand generation for retail, hospitality, and mid-market industries. Previous roles include Sr. Manager of Product Marketing at TradeGecko, where Andrew was pivotal in developing comprehensive product marketing strategies, and Sr. Marketing Manager & Strategist at SAS, responsible for cross-channel go-to-market strategies. Andrew holds multiple degrees from the University of Toronto, including a Certificate in Communication for Professionals and a post-graduate Certificate in Marketing, alongside a Bachelor of Science degree in Human Biology and related fields.

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