Laura Caballero Cano

Laura Caballero Cano is an experienced SEM Specialist currently employed at Dayvo Sistemas since November 2020, where responsibilities include designing and implementing Google Ads and Facebook Ads campaigns for various companies, along with continuous optimization and monitoring of campaign performance. Prior roles include Social Media Manager and Copywriter at BAZzAR Estudio Creativo and freelance positions managing campaigns across Facebook and Google Ads. Laura has also gained experience as a Social Media Manager and Copywriter at Papiro.es, focusing on social media strategy and content creation, and as a Copywriter at Taller Empresarial 2.0, specializing in SEO-focused blog writing. Educational credentials include a Double Master’s in Digital Marketing and Leadership from Escuela de negocios GADE and a Bachelor's degree in Business Administration from Universidad de Jaén.