DC Shoes
Erick E Fragoso Martínez is an accomplished professional with extensive experience in sales management and e-commerce, currently serving as Sales Manager and Field Account Executive at DC Shoes since December 2021. Concurrently, Erick holds the role of Jefe de comercio electrónico at Skate Factory, overseeing sales strategies across e-commerce platforms, analytics, logistics, and inventory management since February 2017. Erick has also contributed significantly to American Sport Shoes and El Palacio de Hierro in managerial and design capacities, respectively. A background in graphic design is evident from previous positions at Casher art design and Mega Pixel, where Erick produced advertising materials and managed graphic projects. Currently pursuing a degree in Administration and Management of Companies at Neuuni universidad since September 2023, Erick demonstrates a strong blend of creative and managerial skills in the retail and design industries.
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DC Shoes
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Founded in 1994, DC quickly grew to become a leader in performance skateboarding shoes and a renowned action sports brand. Today DC stands as a global brand whose product line has expanded to include men’s, women’s and kids’ skateboarding and lifestyle shoes, apparel, snowboards, snowboard boots, outerwear, and accessories. As one of the cornerstones of its marketing strategy, DC has built a world-class team of professional skateboarding, snowboarding, and motocross athletes that exemplify and enhance DC’s brand, develop its signature products, and support its promotional efforts.