DDB Mexico
Sergio Briseño has a diverse work experience in the fields of strategic planning, creative copywriting, and reporting. Sergio is currently working as the Vice President of Strategic Planning at DDB Mexico, a position they assumed in January 2021. Before that, from 2018 to 2021, they were the Head of Strategic Planning at Pico Adworks. Prior to that, they worked at DDB Mexico as a Planning Director from 2017 to 2018, and as a Strategic Planner from 2015 to 2018. Additionally, Sergio has experience as a Chief Creative Officer at Kreativeco from 2013 to 2014, a Social Network Researcher at MMResearch from 2012 to 2013, and a Strategic Designer at Designit from 2012 to 2012. Sergio also worked as a Creative Copywriter at Vale Euro RSCG from 2006 to 2011 and as a Reporter at Fakto News Agency in 2006.
Sergio Briseño obtained their Bachelor's degree in Communication from the Universidad Iberoamericana, Ciudad de México, between 2001 and 2005. Sergio then pursued a Master's degree in Design and Business from IED Masters of Innovations from 2011 to 2012. In 2016, they completed a Diploma in Innovation at Redbox Innovation.
This person is not in any teams
This person is not in any offices
DDB Mexico
Where We Come From In 1949, three enterprising gentlemen, Bill Bernbach, Ned Doyle and Maxwell Dane gave the advertising industry a wake-up call. They introduced a new approach to marketing that relied on insight into human nature, respect for the consumer, and the power of creativity. In short, they said: Let's stop talking at people and let's start conversations that lead to action. This heritage is a unique strength that continually tells us who we are, what we believe and how we should behave. It inspires us to continually challenge standard convention. From Bill Bernbach to Keith Reinhard to the present generation of DDB leaders, we are continuing the revolution.