George Strakhov

George Strakhov is an accomplished professional in the field of creative technology and strategy, currently serving as the Global Head of Creative Technology at DDB since April 2017, where George also founded RANDDDB, a hybrid creativity lab. Previously, George held the position of EMEA Chief Strategy Officer, leading global strategy for McDonald's and co-founding DDB FTW, focusing on esports and emerging technologies. With experience as the European Strategy Director, George contributed to business and brand strategies across Europe. Prior roles included Managing Partner at TEN-X, where George co-founded a strategy consultancy, and various strategic positions at DDB and Tribal DDB Russia, contributing to digital marketing and client service. Educational credentials include a degree from Lomonosov Moscow State University, attained from 2003 to 2007.