Marcia Iacobucci

Marcia Iacobucci has a diverse and extensive work experience in the advertising industry. Marcia started their career at Campbell Mithun in 1979, where they worked on various advertising campaigns for Kroger. During their time there, they progressed from being a junior copywriter to an Associate Creative Director.

In 1988, Marcia took a brief hiatus from agency life and worked at Fine Cut, Inc as an Assistant Film Editor and Client Service Director. This experience provided their with valuable lessons in film editing and client service.

Marcia then joined Backer Spielvogel Bates in 1989 as part of the start-up team for their Columbus office, where they worked on advertising campaigns for Wendy's. Marcia played a crucial role in the successful launch of initiatives such as the Salad Bar concept and the introduction of new Chicken Sandwiches.

In 1990, Marcia moved to Wardrop Murtaugh Temple, where they worked as a Copywriter. Their responsibilities included working with a team to create creative paper sample books for Consolidated Paper. Their work won multiple recognitions from GRAPHIS and other organizations.

Marcia joined DDB Chicago in 1991 and held various roles throughout their tenure. Marcia started as a Copywriter - SVP, Group Creative Director and was a key contributor in growing the agency's entry into integrated marketing and communications. Marcia eventually became the SVP, Executive Creative Director and took on the role of Creative and Strategy lead on accounts such as Emerson. Their work at DDB Chicago earned numerous national and international awards for creativity and business effectiveness.

Overall, Marcia Iacobucci has a proven track record of success in creating impactful advertising campaigns and has gained expertise in various industries such as retail, real estate, transportation, and technology.

Marcia Iacobucci attended Northwestern University, where they earned a Bachelor of Science in Journalism (BSJ) and a Master of Science in Journalism (MSJ). Their specialization during their time at Northwestern University was in the field of Journalism and Advertising. Prior to attending Northwestern University, Marcia Iacobucci completed their high school education at Villa Maria Academy. There is no information available regarding the specific degree or field of study during their time at Villa Maria Academy.