W. Johan Keurentjes

W. Johan Keurentjes serves as a Partner at United Playgrounds since June 2023 and has been the director and owner of De Nieuwe Zaak, a leading e-commerce agency in the Netherlands, since its founding in 2005. Previous roles include Chairman of the Supervisory Board at Rabobank Gooi en Vechtstreek from July 2011 to July 2019 and at Rabobank Noord Gooiland from July 2007 to July 2011. W. Johan Keurentjes was also the founder of Digital Marketing Professionals NL from January 2016 to January 2019, focusing on online marketing professionals and training programs. Additional experience includes positions such as Interim Manager at The Body Shop Benelux and Business Development Manager at Mood for Magazines. W. Johan Keurentjes holds a degree in Business Administration from the University of Groningen and has completed further education at Erasmus University Rotterdam.