John Morgan

John Morgan is a seasoned paid media professional with extensive experience in performance marketing and digital media management. Currently serving as a Paid Search Specialist at Dealer Alchemist since May 2025, John previously operated as a Performance Marketing Consultant from July 2020 to May 2025. John held the position of Director of Paid Media at AutoWeb, Inc., where a team of 11 was led in managing over $50 million in media spend, achieving a 140% return on ad spend. At The Penny Hoarder, John directed media strategies with a budget exceeding $25 million, mentoring a team of six. Additionally, John established digital media and analytics departments at Paradise Advertising | YouConnex, enhancing revenue while reducing client costs. John earned a BA in Communication, Advertising, and Business Administration from Washington State University.