Danielle Veloza

Danielle Veloza is currently the Creative Director at Dealer World. Prior to that, they were an Art Director at GGA Global Advertising, Public Relations, and Social Media from May 2015 to October 2015. Her responsibilities there included providing innovative creative solutions for both digital and print media, as well as social media, account management, and marketing.

From August 2002 to January 2015, Danielle worked as a Project Manager at Rodale, Inc. During their 12 years there, they helped direct, develop, manage, and produce creative marketing projects for online and print collateral, resulting in significant gains in quality, cost-effectiveness, customer brand alignment, collaboration, and staff development. Danielle took ownership of each project from inception to post-launch, including reinforcing strategy, specifications, schedules, quotes, financial forecasts, legal reviews, client approvals, and final development. Formats they worked with included online (ad banners, social media, emails, responsive websites, mobile and user development strategies) and print (direct mail, page ads, brochures, postcards, corporate material, and photo/video shoots) collateral.

Danielle has outstanding communication skills and is flexible and detail-oriented. Danielle enjoys working closely with clients and co-workers in a fast-paced and proactive environment. Danielle is able to make sound business decisions and advisements under tight deadlines as well as communicate company standards and work well with marketing representatives, editorial and advertising partners, designers, purchasing agents, sales representatives, circulation staff, and management. Danielle is able to manage frequent change in policy, environment, and processes as well as assist troubleshooting minor and major project problems quickly and effectively.

Additional responsibilities Danielle has taken on throughout their career include maintaining brand continuity, reinforcement of budget/forecast, creative brainstorming, industry awareness, creating effective scheduling for long- and short-term projects, dealing with internal and freelance staff, and being a collaborative member of the marketing and creative teams.

Some of Danielle's notable accomplishments include successfully managing two major creative accounts that produced over ten million dollars in yearly revenues each for Men's Health and Women's Health Magazines plus branded books and DVDs. Danielle also wrote and designed a long-standing control website for one of the world’s largest health magazines: Women's Health.

Danielle Veloza's educational career includes a degree in web design and interactive media from The Art Institutes, as well as a BFA in fine arts from Kutztown University of Pennsylvania. Danielle also has certification from lynda.com in Becoming a Triple-Threat Project Manager, and from HubSpot in Inbound Certification.

Some direct reports include Kaitlyn Dmytrow - Designer, Lisa Secula - Senior Designer, and Ron Myers - Senior Designer. Danielle Veloza reports to Troy Spring, CEO & Founder. They are on a team with Kathy Boni - Media Buyer & Co-op & Compliance Director, Mark Ferguson - Director, Dealer Performance, and Cody Kotsopoulos - SEO Director.