William Macfarlane is a Business Development & User Acquisition Manager at Dealmoon Group since June 2021, focusing on attracting new users from Chinese-speaking audiences and enhancing brand visibility through offline activations and influencer campaigns in the UK. Previous experience includes roles as an Account Manager and Account Executive, where William specialized in establishing brand presence within the UK Chinese Expat community and collaborating with Key Opinion Leaders. William’s career began with experience in customer service and education consulting, utilizing bilingual skills in English and Chinese Mandarin. Educationally, William holds a Bachelor's degree in English Language and Media from the University of Brighton and A Levels from East Barnet School.
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