Dana Arrasmith

VP General Manager, Nashville at DeanHouston

Dana Arrasmith has over 20 years of experience in various roles in marketing and advertising. Dana currently works as the VP General Manager, Nashville at DeanHouston, Inc., where they lead the Nashville team. Previously, they were the Vice President, Chief Customer Officer at the same company, responsible for improving customer service and fostering collaborative partnerships. Before joining DeanHouston, Inc., Dana worked at The Creative Department as a Strategic Account Director. Dana also served as an Account Director at DeanHouston Inc, where they managed client relationships and revenue growth for the automotive team. Prior to that, Dana worked at Brandience as an Account Director, enhancing client relationships and leading marketing efforts across various channels. Dana has also held roles at Intrinzic Marketing & Design, Inc., Xavier University, The Creative Department, Empower MediaMarketing, Mann Bukvic, and LaSalle Partners/Northgate Mall. Throughout their career, Dana has demonstrated expertise in client services, marketing strategy, brand development, and sales.

Dana Arrasmith holds a Masters of Arts degree (M.A.) in Advertising from Michigan State University, which was obtained from 1985 to 1986. Prior to that, Dana completed a Bachelor of Arts degree (B.A.) in Advertising from the same university, from 1981 to 1985. In addition, Dana holds a Bachelor of Arts degree (BA) and a Masters of Arts degree (MA) in Advertising Management from Michigan State University, without specified dates. Dana also possesses a certification in Sales Enablement from HubSpot Academy, earned in September 2023.

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Timeline

  • VP General Manager, Nashville

    December, 2019 - present

  • Vice President, Chief Customer Officer

    November, 2017

  • Account Director

    March, 2013

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