Jeannie Cho Lee MW is a consultant with current roles at Shinsegae, Hospices De Beaune - L’Hotel Dieu, and Sun Hospitality Group, all commencing in January 2024. Lee also serves as a Professor of Wine at The Hong Kong Polytechnic University since November 2012 and has been the founder of JeannieChoLee.com and AsianPalate.com since January 2009. A Wine Consultant for Singapore Airlines since 2009, Lee is also a Contributing Editor for Decanter since 2010. Previous positions include consulting for Resorts World Genting and serving as a wine columnist for Robb Report and contributor for Forbes. Education includes a PhD in Marketing and Branding from The Hong Kong Polytechnic University, an MPP in International Relations from Harvard University, and multiple qualifications in wine and sake education.
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