Inês Vilela

Inês Vilela is currently the Head of E-commerce at Decathlon Portugal, with previous experience at Deloitte as a Digital Senior Consultant and at L'Oréal as a Digital & E-commerce Manager. In her role at L'Oréal, she spearheaded various initiatives such as leading online sales strategies, coordinating CRM plans, and driving digital transformation for the Active Cosmetics Division. With a background in Marketing Management and extensive experience in digital marketing and e-commerce, Inês Vilela has a proven track record of success in the industry.