Rachel Holmberg is currently the Director of A&R at Decca Records and Senior Head of A&R at BBC. With experience in artist management and live events coordination, Rachel has worked with a variety of talented artists and musicians throughout their career. Rachel started their journey in the music industry at AirMTM as an Assistant Manager and PA before advancing to roles at Quest Management and BBC. Rachel's passion for discovering and developing up-and-coming talent is evident in their work at both Decca Records and BBC Music Introducing.
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