Irina Usmanova

Irina Usmanova is an experienced marketing and brand communications professional currently serving as the Marketing and Brand Communications Manager at Deceuninck since February 2023. Previously, at Holcim from March 2010 to February 2023, Irina held various roles, including Marketing and Brand Communication Manager and Marketing Specialist, where the focus was on developing and implementing strategies to enhance the company's professional image, strengthen B2B customer relations, and increase brand loyalty. Early career roles included Assistant to the Commercial Director, Marketing Department Assistant, and Receptionist, all emphasizing administrative support. Irina's education includes studies at IHSBM, the British Higher School of Design, and the Russian School of Management.