Cassie Hilke

Cassie Hilke is an experienced marketing professional with a strong background in the consumer goods and media industries. Currently serving as an Associate Customer Marketing Manager at DecoPac, Inc., since August 2020, Cassie collaborates with sales to develop marketing programs tailored for retail bakery customers, achieving the creation of over 39 marketing initiatives in 2023 alone. Prior experience includes roles as a Regional Marketing Specialist at Clear Channel Outdoor, where Cassie drove the development of marketing materials and client support strategies, and as a Marketing Coordinator at FunDog Bandanas, where Cassie significantly enhanced the company's online presence, leading to a 40% increase in sales. Earlier experience spans positions at Cumulus Media, where Cassie managed promotional efforts for radio stations, and Citadel Broadcasting, alongside various roles at Target in the bakery department. Cassie holds a Bachelor of Arts in Communication and Media Studies from the University of Minnesota.