Elena Verbitcaia

Elena Verbitcaia serves as the Chief Revenue Officer and Head of Sales and Procurement at Deepdee, where responsibilities include driving double-digit revenue growth and optimizing costs through an integrated strategy. Previous experience includes a role as a Digital Business Transformation Management Consultant at The HEINEKEN Company, focusing on procurement and supply chain solutions, and serving as Sr. Director in Sales, Marketing, and Procurement during M&A at Philips, managing significant global operations and generating substantial savings. Early in the career at Cisco, Elena secured over $400M in new business through strategic partnerships and led various procurement and sales initiatives. Educational credentials include advanced project management certifications from Stanford University and The George Washington University School of Business, as well as an advanced diploma in purchasing and supply from London Metropolitan University.