Lauren van Bylen

Lauren Van Bylen is a Campaign and Media Specialist at Delhaize Belgium since June 2021, responsible for developing national marketing campaigns to enhance the brand and drive sales. Previously, as a Digital Marketeer at Delhaize, Lauren collaborated with marketing teams to create digital campaigns and optimize customer experience across digital platforms. Lauren's experience includes serving as an E-commerce Trainee at VF Corporation, assisting in website management and reporting, and interning with The HEINEKEN Company to support agile transformation initiatives. Lauren holds a Master's degree in Creative Direction, Content & Branding from IE School of Science and Technology, as well as Master's degrees in Business Economics from the University of Antwerp and a third Master's from FEP U. Porto. Additionally, Lauren completed a Bachelor's degree at the University of International Business and Economics.