Barbara Hoffman

Director Of Product Marketing, Delinea (formerly Thycotic) at Delinea

Barbara Hoffman has a strong background in product marketing and has held various leadership roles throughout their career. Barbara has experience in developing messaging, competitive positioning, and go-to-market plans. Barbara is skilled at creating compelling content and has expertise in conducting market and competitive analyses. Barbara has worked with multiple companies, including Delinea, Clarabridge, Fidelis Cybersecurity, and Apptix. Barbara's work experience also includes managing partnerships and creating materials for events, product launches, and releases. Barbara has a track record of successful contract renewals and price increases and is adept at building and maintaining relationships with senior executives.

Barbara Hoffman completed their education at various institutions. Barbara earned an MBA in Market Strategy from USC Marshall School of Business from 2004 to 2006. In 2015 and 2016, they attended Georgetown University where they obtained a Cybersecurity Strategy Certification. Barbara also holds a BBA in International Business & Marketing, with a minor in German, from The George Washington University, which they completed between 1996 and 2000. It is unclear whether they attended the University of Southern California, as no details regarding their degree or field of study are available.

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