Charlotte Rogacion-Francisco has over a decade of experience in integrated marketing and business operations, primarily with Dell Technologies since November 2010, where roles have included Integrated Marketing for Storage Solutions and Partner and Customer Experience Marketing across the APJ region. Responsibilities have encompassed planning and executing marketing programs aimed at channel partners and end-users, lead generation, and event management across various South Asian markets. Prior to Dell, Charlotte served as Business Operations Manager at Cisco Systems, supporting sales and marketing campaigns and targets in Asia, and was General Manager at PriMetrica Asia - Philippines, overseeing sales and operations. Educational credentials include a Certificate in Business Analytics from The Wharton School and a Bachelor of Science in Physical Therapy from the University of the Philippines, along with additional MBA coursework at De La Salle University.