Eric Lai

Eric Lai is a seasoned marketing business analyst with extensive experience in data analysis and strategic decision-making across various industries. Currently serving as a Senior Marketing Business Analyst at dentalcorp, Eric leads the development of operational dashboards and utilizes advanced analytics to optimize media strategies, significantly reducing costs. Previous roles at Philips and Siemens involved enhancing supply chain processes and demand planning through automated tools and collaborative forecasting, driving accuracy and efficiency. Eric holds a Master of Library & Information Science focused on Human-Centered Data Science from the University of Toronto and a Master of Science in Logistics, Materials, and Supply Chain Management from The University of Texas at Dallas, complementing a strong foundation in logistics with a Bachelor's degree from Soochow University.