Thaiane Garrido

Thaiane Garrido is an accomplished digital marketing professional with extensive experience in leading marketing strategies across various high-profile brands. Currently serving as Global Account Director for Heineken at dentsu since March 2023, Thaiane drives innovative cross-brand and multi-channel strategies, overseeing a team of strategists. Previously, as Senior Digital Marketing Manager at Media.Monks from June 2021 to March 2023, significant improvements in return on ad spend (ROAS) were achieved through the development and execution of strategies for clients such as Nike and Amazon. Thaiane also managed global Paid Social campaigns at Philips, enhancing campaign ROI by 25%. Early career experience includes roles as a Digital Marketing Analyst at iCaiu and Junior Digital Marketing Analyst at YZ Life & Career, focusing on SEO/SEM, social media, and brand engagement. Thaiane holds a Bachelor's degree in Marketing from ESPM Escola Superior de Propaganda e Marketing.