Dentsu Tracking
Philippe Castella is an accomplished professional with extensive experience in supply chain regulation, transformation, and security solutions. Currently serving as Managing Director at Dentsu Tracking since February 2018, Philippe leads efforts to enhance end-to-end visibility across the supply chain. Previously, Philippe held significant roles at Ionosys and SICPA Security Solutions, including Board Member and Managing Partner, focusing on biometrics and security innovations. Philippe's earlier career at SITA involved various director-level positions, driving growth in infrastructure management and solution sales. Philippe's foundational experience includes roles at Philip Morris Europe and Accenture, specializing in operations and supply chain optimization. Philippe holds a Master's Degree in Physics from EPFL and completed the Program for Executive Development at IMD.
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Dentsu Tracking
Dentsu Tracking is a world-leading expert in the digital transformation of supply chains. As part of the dentsu International network, we bring a wealth of experience in building projects that digitize supply chains to create maximum supply chain transparency and control for governments and brands. With worldwide operations, we draw from unmatched technical and regulatory expertise working with different governments and international organizations on implementing customized tracking and tracing solutions to fight illicit trade. We currently operate the world’s largest tracking and tracing system covering the entire tobacco supply chain of the European Union (EU) region. Our approach is digital and data-driven, moving beyond data collection to data intelligence, bringing maximum value to authorities.