Keyur Patel

Keyur Patel is an Associate Director of Analytics at Dentsu International, specializing in marketing science and data analytics. With a background in Mechanical Engineering from Gujarat Technological University and a Master’s in Information Systems focusing on Business Intelligence and Analytics from Stevens Institute of Technology, Keyur has extensive experience in statistical analysis, machine learning, and data visualization. Previously, Keyur held positions at Starcom and Carat USA, where they led campaign measurement initiatives and developed automated reporting systems. Keyur's technical skills include proficiency in Python, R, SQL, and various data visualization tools, enabling effective media optimization and impactful solutions.