Rebecca Bradley Dreyfuss

Senior Vice President, Digital at DERMAFLASH

Rebecca Bradley Dreyfuss has over 20 years of experience in the fashion industry. Rebecca began their career in 2001 as an Assistant Buyer for Apparel, Accessories, Shoes, and Intimates at Soft Surroundings Catalog. Rebecca was promoted to Associate Buyer for the same categories in the same company. In 2004, they moved to White House/Black Market as a Buyer for Outerwear, Shoes, and Sunglasses, and was promoted to Associate Buyer for Shoes, Fashion Accessories, Seasonal Accessories, and Sunglasses. In 2006, they joined Boston Proper as the Director for Bottoms, Jackets, and Outerwear. During their time there, they developed and implemented product vision and strategies to improve sales, margin, and market share for the $30 million division, which represented 27% of total company volume. Rebecca also increased the IMU of the bottoms division from 62% to 73% over two years and improved gross margin dollars by 35%. In 2011, they joined Travel Traders LLC as a Fashion Apparel Buyer for Women's, Men's, and Children's. In 2012, they moved to Perry Ellis International as the Director of Ecommerce Merchandising and was promoted to Vice President of Ecommerce, Merchandising. In 2015, they joined One Two Cosmetics as a Board of Directors Member and Retail Specialist. In 2018, they became President of Bradley Consulting Inc. and in 2019, they joined Privé Revaux as Vice President of Digital Commerce. In 2021, they were promoted to Senior Vice President of Digital at DERMAFLASH.

Rebecca Bradley Dreyfuss earned a Bachelor of Science in Business Administration from Fontbonne University between 1996 and 2000.

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Timeline

  • Senior Vice President, Digital

    July, 2021 - present