Cristina Boyer Borges

Cristina Boyer Borges is a seasoned sales professional currently serving as Directrice régionale des ventes at Groupe Descamps, responsible for a network of approximately twenty stores across several regions in France and focused on achieving commercial goals through performance indicators. Prior experience includes roles as Responsable de magasin at GRAIN DE MALICE and MAAF Assurances, where Cristina excelled in client relations and sales development. Cristina's extensive career at Camaieu spanned over two decades and included various leadership positions, emphasizing the recruitment and development of managerial skills as well as financial and merchandising strategies. Earlier experience at Groupe ERAM involved opening a new store and promoting its brand. Educational qualifications include multiple coaching certifications and degrees in sales and retail management.