McBride Research Labs
Pareese M. possesses extensive experience in marketing and e-commerce strategy across multiple prominent companies. Currently serving as a Senior Marketing Manager at McBride Research Labs since January 2022, Pareese previously held roles as a Sr. Analyst in Category Experience at The Home Depot, where responsibilities included enhancing consumer research and shopping experiences across various high-demand categories. Other notable positions include Lead Digital Category Analyst for Outdoor Power Equipment at Lowe's Companies, Inc., and various roles at American Greetings, encompassing product management and merchandising functions. Pareese's educational background includes a Bachelor’s degree in Marketing from Michigan State University and an MBA in Marketing from Cleveland State University.
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McBride Research Labs
McBride Research Laboratories, Inc. was launched in 1990. Cornell McBride envisioned a program that combined direct distribution of premium, quality hair care solutions with the education and knowledge to effectively use them in the salon and at home. This premise inspired the collection which now includes the Therapeutics Rx, Wave by Design, pHusion and Colaura brands. Our products are engineered to infuse hair with a natural balance of vitamins and protein that promote movement and manageability. We also offer educational literature and sponsor events aimed at improving knowledge of how our products can assist in designing a healthy hair care system just for you. Today, MRL offers more than 60 premium beautification products sold to our discerning international clientele through our e-commerce website and direct-to-hair salons network of independent, exclusive distributors in the United States, Caribbean and Europe.