Desjardins
Isabelle Villemure is an experienced marketing and media strategist with a robust career spanning over two decades. Currently serving as a Principal Marketing Integration Advisor at Desjardins since May 2019, Isabelle Villemure previously held multiple senior advisory roles within the company. Prior experience includes nearly nine years as a Media Creativity Advisor at La Presse, where Isabelle Villemure developed advertising strategies and coordinated project execution. Additionally, Isabelle Villemure worked as a Media Creativity Advisor at Carat, noted for winning awards at the Prix Média. Early career roles include Project Manager at Générations Perrault and Community Involvement Coordinator at Loblaws, focusing on communication material and community event management. Isabelle Villemure holds a D.E.S.S. in Communication Marketing from HEC Montréal.
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Desjardins
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Desjardins Group is the leading cooperative financial group in Canada and the fifth largest cooperative financial group in the world with assets of $227 billion. It has been rated one of Canada’s top 100 employers by Mediacorp Canada. To meet the diverse needs of its members and clients, Desjardins offers a full range of products and services to individuals and businesses through its extensive distribution network, online platforms and subsidiaries across Canada. The group has one of the highest capital ratios and credit ratings in the industry. It is considered as the fourth safest and strongest bank in North America according to Global Finance magazine and the first according to Bloomberg News.