DFS is a furniture retailer in the United Kingdom, Spain, the Netherlands and Ireland specialising in sofas and soft furnishings.

Retail

DFS' headquarters in Woodlands, United Kingdom

Tim Stacey

Hazel Smith

Marie Wall

Helen Ablott-Beattie

Liz McDonald

Nick Smith

Russell Harte

Joanne Shawcroft

Gill Barr

Steve Johnson

Alison Hutchinson

Bruce Marsh

The Sales and Customer Service team at DFS is dedicated to enhancing the customer experience through personalized service and expert product knowledge. They drive sales by engaging customers, understanding their needs, and providing tailored solutions, while also managing customer inquiries and ensuring satisfaction post-purchase. This team plays a crucial role in fostering long-term relationships, ultimately contributing to DFS's reputation as a leading furniture retailer.

Sales and Customer Service

The Human Resources and People Management team at DFS is responsible for cultivating a supportive and engaging work environment that attracts, retains, and develops top talent. They focus on strategic workforce planning, employee relations, talent acquisition, and fostering a diverse and inclusive culture. Additionally, they analyze people data to drive insights and improve employee wellbeing, ensuring that the workforce is aligned with the company's objectives and values.

Human Resources and People Management

The Engineering and Technology team at DFS is responsible for developing and maintaining the technological infrastructure that supports the company's retail operations. This includes overseeing software development projects, ensuring seamless IT service delivery, and enhancing system performance to improve customer experience. Additionally, the team collaborates on innovative solutions that drive operational efficiency and enable digital transformation across various business functions.

Engineering and Technology

The Marketing and Communications team at DFS is responsible for developing and executing strategic marketing initiatives to enhance brand visibility and drive sales. This team leverages insights from market research, manages public relations, and oversees digital marketing efforts, including content creation and influencer collaborations. By ensuring cohesive messaging across various platforms, they aim to engage customers and reinforce DFS’s position as a leading furniture retailer in Europe.

Marketing and Communications

The Leadership Team at DFS is responsible for setting the strategic direction of the company, ensuring operational efficiency, and driving business growth across multiple markets. This team collaborates to enhance customer experiences, optimize supply chains, and foster a positive workplace culture, while also overseeing financial performance and managing key partnerships within the furniture retail sector.

DFS

Org chart

Board & advisors

Teams

Sales and Customer Service

Human Resources and People Management

Engineering and Technology

Marketing and Communications

Leadership Team

Offices

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