Grupo Dia
Adrián Escudero Alonso currently holds the position of IT Strategic PMO at DIA Group, where responsibilities include managing backlog, projects, budgets, and teams, while leading strategic transversal projects as part of the company's digital transformation. Previously, Adrián served as Head of IT Client Domain at DIA Group and held various roles at Accenture España from 2011 to 2022, specializing in retail and digital transformation. Experience includes project management in workforce scheduling, store operations, and change management. Educational qualifications include an Executive MBA from Esade and various specialized courses from institutions such as Georgetown University, HEC Paris, and Shanghai Jiao Tong University. Adrián holds a degree in Telecommunications Engineering from Universidad Politécnica de Madrid.
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Grupo Dia
With more than 40 years history, Grupo DIA is a Spanish multinational in the food, drugstore, beauty and health distribution sector. DIA arrived with the commitment to respond to the needs of all families, offering quality at the best price through a wide network of local shops. Since then, our effort in contributing to the family economy of our customers has remained in time. Currently, we have the largest network of stores: more than 6,600 establishments distributed between Spain, Portugal, Brazil and Argentina. The success of our business is the result of the commitment of our teams, with more than 39,000 experienced employees, led by a team of professionals with great knowledge of the market, with the aim of making DIA the favourite choice of consumers.