Grupo Dia
Manuel Desantes de Mergelina has extensive experience in operations and sales management, currently serving as Regional Operations Manager Levante at DIA Group since January 2020. Prior roles include Head of Sales and Sales Manager at Lidl España from December 2015 to January 2020, and Coordinator of Groups in Alicante at Barceló Viajes from September 2012 to December 2015. Educational qualifications include a Master in International Management from IE Business School and a Law Degree from Universitat d'Alacant, as well as an Erasmus degree from Università degli Studi di Genova. Prior education includes the European Baccalaureate and early schooling in Brussels and Alicante.
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Grupo Dia
With more than 40 years history, Grupo DIA is a Spanish multinational in the food, drugstore, beauty and health distribution sector. DIA arrived with the commitment to respond to the needs of all families, offering quality at the best price through a wide network of local shops. Since then, our effort in contributing to the family economy of our customers has remained in time. Currently, we have the largest network of stores: more than 6,600 establishments distributed between Spain, Portugal, Brazil and Argentina. The success of our business is the result of the commitment of our teams, with more than 39,000 experienced employees, led by a team of professionals with great knowledge of the market, with the aim of making DIA the favourite choice of consumers.