Ziva Razon

Ziva Razon is a seasoned marketing professional with extensive experience in the healthcare and technology sectors. Ziva served as Head of Marketing at Philips, leading comprehensive marketing initiatives for an AI-based software developer in the healthcare industry prior to the acquisition. Previously, Ziva held the position of Head of Marketing at Phase One, successfully launching over ten products and building a high-performing marketing team. As Marketing Director at Syneron Candela, Ziva drove branding efforts for flagship products and established a customer loyalty program. Earlier roles include Brand Campaign Manager at Zeraim Gedera-Syngenta, where Ziva managed global marketing for vegetable seeds, and Senior Global Marketing Manager at Teva Pharmaceuticals, contributing significantly to the sales of Azilect® and Copaxone®. Ziva holds an Executive MBA from Recanati Business School, Tel Aviv University, and advanced degrees in Biochemistry and Biology from Istanbul University.