DIA Portugal Supermercados belongs to Dia Group (Distribuidora Internacional de Alimentación), an international company in the retail sector that is present in four countries: Portugal, Spain, Argentina and Brazil. It was founded in Spain in 1979, with its first store in Madrid.In 1993, in a process of internationalization, DIA Portugal was founded, which has strengthened and boosted the discount format in our country. With increasing success, DIA Portugal acquired the Minipreço chain in 1998 and began operating exclusively under this brand keeping, however, the private label Dia in the products.The first Minipreço store opened in 1979 in Lisbon, being a pioneer in the discount concept and launched, as a novelty, the first private label products.

In 1993, in a process of internationalization, Dia Portugal was founded, which has strengthened and boosted the discount format in our country. With increasing success, Dia Portugal acquired the Minipreço chain in 1998 and began operating exclusively under this brand keeping, however, the private label Dia in the products.

The first Minipreço store opened in 1979 in Lisbon, being a pioneer in the discount concept and launched, as a novelty, the first private label products.

Retail

Dia Portugal Supermercados

Martín Tolcachir

Tiago Branquinho

Paulo Maia

Mónica Cabrita Silva

Retail Management at Dia Portugal Supermercados oversees store operations, ensuring optimal customer experiences and efficient functioning. They manage inventory, coordinate product placements, and implement promotional strategies. They also supervise store staff, handle franchise relationships, and analyze sales metrics to maximize profitability.

Retail Management

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Team members

Other teams at Dia Portugal Supermercados

E-commerce and Customer Care