Allison Persiani

Allison Persiani is a seasoned marketing professional with extensive experience in brand management and digital engagement. Currently serving as a Senior Brand Manager at Diageo since April 2019, Allison has been instrumental in building partnerships and developing strategies for prominent whiskey brands. Key achievements include creating a global communications platform and successfully adapting brand strategies during the Covid-19 crisis. Previously, Allison held positions at FleishmanHillard as a Senior Client Manager, where responsibilities included overseeing social media campaigns for major clients like Fitbit and Cadbury, and at Golin focusing on digital engagement for brands like Nintendo. An earlier career at Mom Central Consulting involved driving influencer marketing campaigns. Allison holds a B.A. in Communications, History, and Irish Studies from Boston College.