Freddy Eko

Freddy Eko is a National Account Manager for Grocery at Diageo since May 2023, with prior experience at Vita Coco from January 2022 to April 2023, where responsibilities included managing commercial relationships across grocery, convenience, foodservice, and vending for Vita Coco Coconut Water brands. Previously, Freddy served as a Customer Development Manager at Molson Coors Beverage Company from May 2019 to January 2022, overseeing commercial relationships with top grocery chains and managing pricing and promotional activities. Earlier roles included a Collaborative Planning Manager position and an Industrial Placement Student role in Procurement at Molson Coors, focusing on supply chain efficiencies and project implementations. Freddy holds a Bachelor of Arts degree in Marketing from the University of Liverpool, obtained in 2019.