Kate Broughton

Kate Broughton is a seasoned marketing procurement professional currently serving as the Global Marketing Procurement Lead for Advertising and Content at Diageo since July 2023. Previously, Kate founded LOGIC FOR MAGIC, where the focus was on enhancing brand and business performance through effective supplier and agency partnerships. Experience at L'Oréal included developing global sourcing strategies for content production and implementing best practices for external partnerships. Kate also held leadership positions at MCA, overseeing operations in Spain and Portugal, and at Kellogg Company, where responsibilities spanned consumer insights and managing brand portfolios. Early career roles at Unilever involved brand management and sales, contributing to a robust foundation in marketing and procurement. Academic qualifications include a Bachelor's Degree from the University of Bradford and a Diploma from Henley Business School.