France Auger

France Auger has extensive experience in product management and marketing across various industries, particularly in the wine and spirits sectors. Currently serving as Chef de produit and chargée d'études at Diam Bouchage since May 2016, France focuses on strategic marketing, budget management, and promotional communication across Europe and Asia. Previous roles include Chef de produit France/Export at Groupe VINADEIS, where responsibilities involved defining product ranges, developing promotional strategies, and coordinating client briefs. France has also held positions in marketing and product assistance at BARDINET, Corep Lighting, Decathlon, Auchan, and UNICEF France, contributing to market analysis, product development, and client engagement initiatives. France holds a Master 2 in Marketing & Management from INSEEC Bordeaux and has a strong academic foundation in economics and business.