Sophia Lahlou

Sophia Lahlou, MBA, currently serves as the Global Head of Marketing at Dibber, leading various teams including the Global Marketing Collaboration Team and the Global Brand Team, while contributing to the company's global leadership and CRM development projects. Previous experience includes co-founding XLens Consulting, where strategic marketing was provided to SMBs, and serving as Marketing and Sales Director for the MENA region at Babilou. Sophia's extensive background at L'Oréal involved roles such as Regional Brand Manager and Regional Marketing Product Manager, where significant brand growth was achieved in the GCC. Additional positions at Capgemini Invent, Sanofi, and GUESS? have further enriched marketing and consulting expertise. Academic credentials include an MBA from ESSEC Business School and additional studies focusing on social media marketing.