Anjali Midha

CEO & Co-founder at Diesel Labs

Anjali Midha's work experience starts with their role as CEO & Co-founder at Diesel Labs since January 2016. Prior to that, they worked at Twitter, where they held the positions of Global Media & Agency Research Director from July 2014 to December 2015, and Head of Research, East from February 2013 to July 2014. Anjali also worked at Bluefin Labs, which was acquired by Twitter, serving as Vice President, Brand Products & Analytics from October 2012 to February 2013, and Vice President, Professional Services & Analytics from May 2011 to September 2012. Before joining Bluefin Labs, they worked at Digitas in various roles including Vice President/Director, Strategy & Analysis from October 2010 to May 2011, Associate Director, Strategy & Analysis from October 2008 to September 2010, and Manager, Strategy & Analysis from August 2007 to September 2008. Anjali began their career at Centra Software as an Implementation Consultant from June 2002 to July 2005.

Anjali Midha completed their Bachelor of Arts degree in Economics at Tufts University. After that, they pursued their Master of Business Administration (MBA) at MIT Sloan School of Management. Prior to their university education, Anjali attended The Winsor School.

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Boston, United States

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Diesel Labs

Diesel Labs is a content intelligence company that measures audience attention across the entire entertainment landscape to help media companies address the most tough issues they face today: what to create, where to sell, and how to measure success. Designers analyze the engagement of millions of audience members with content across all majorsocial and video platforms, including (but not limited to) Twitter, YouTube, TikTok, Facebook, and Instagram. With us, data solutions provide a comprehensive layer of insight on which media companies rely when developing potential for enabling content and specific product categories in order to increase audience engagement and subscribership.


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