Matthew Anderson is a seasoned marketing professional with extensive experience in performance marketing and eCommerce. Currently serving as a Performance Marketing Manager at Digital Fuel Capital since June 2023, Matthew previously held the role of Senior Paid Search Manager at LyteYear from January 2022 to June 2023. Matthew's career at evo.com spanned from 2012 to 2021, during which various positions were held, including Performance Marketing Manager, eCommerce Lead - Demand Capture, and Shift Supervisor, showcasing a strong focus on driving results and enhancing customer experiences in action sports retail. Matthew began their career as a Personal Trainer at LA Fitness and completed a Product Information Internship at Copy, while holding academic qualifications of a Bachelor of Business Administration from the University of Washington and an Associate of Arts from Highline College.
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