Lorena Hure is a seasoned professional in digital marketing and business development with extensive experience in academia and various industries. Currently, Lorena serves as a Programmatic and Digital Marketing Professor at Digital House since July 2021 and has been teaching Social Media Marketing at UCES - Universidad de Ciencias Empresariales y Sociales since March 2016. Lorena's previous roles include Google Services Lead and Growth Executive at CSA Latam, where responsibilities involved sales and business development for analytics and data solutions. Throughout Lorena's career, positions held encompass Digital Sales Manager at GfK, Google SMB Sales Manager at Cognizant, and Sales Director for South Latin America at Guvera. Lorena's educational background includes a BA in Communication from the University of Buenos Aires and several postgraduate courses in E-Business Management and Project Management.
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