Jo Hyder is a seasoned professional with extensive experience in digital strategy and brand development. Currently serving as a Personal Travel Consultant at Not Just Travel since January 2019 and as a Digital Strategist for Digital Strategy Consulting & Digital Training Academy since May 2023, Jo previously held the role of Principal Digital Consultant at Good Growth from November 2021 to June 2023. With a freelance background as a Digital Strategist from August 2016 to November 2021, Jo has also held significant positions including Head of Brand at Ann Summers, Head of Digital and Customer Experience at Virgin Holidays, and Director of Foods Digital at Unilever. Earlier experiences encompass leadership roles at Coca-Cola Great Britain, where Jo focused on brand experience and digital marketing, alongside notable work as Owner of JibberJabber, and as Head of Ideas at Air Miles Travel Agency.
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Digital Strategy Consulting & Digital Training Academy
We help global brands and leaders win in a digital world. Since the web went mainstream in 2000, we've been behind the scenes in the world’s biggest companies to guide their leaders & teams to winning formulas for marketing, growth and transformation. Headquartered in London's creative district, we deliver locally in 70 countries to transform the value you get from your agencies, marketing budgets and tech vendors. Popular services include: • Marketing planning &training • Digital skills & strategy • Content strategy • Social engagement, influencers & advocacy • Ecommerce strategy & audits • Generative AI • Omnichannel sales & marketing strategies & capabilities • Market entry • Scale-ups, growth hacking & challenger brands • Org design, transformation, culture & insourcing • ESG planning & comms • Growth strategies • Metrics & KPIs …each delivered by building the right approaches or giving your teams the knowledge and skills they need. You get world-class experts joining your marketing function, and giving hands-on support to turn strategy into reality. From Coca-Cola to Unilever, Mastercard to Roche – just a few of the global leaders we’ve helped keep at the leading-edge. • Over 45,000 managers have joined our workshops, training & talks • Elearning specialists since 2000 • Virtual global training delivery 2002 • Digital leadership coaching since 2005 • Ecommerce strategies since 2007 • Hybrid event experts since 2013 • Video webcasting since 2015 • AI training since 2020 Sector specialisms include CPG, finance, pharma, B2B, retail, sport, healthcare, start-ups, manufacturing and media – across N America, Europe, Asia, Latin America, China, Africa & Middle East As a marketing & strategy consultancy, our focus is very different from your marketing agencies, tech vendors, and system integrators. Leading brands use our capabilities because the truly independent, impartial, expert advice. If you’d like these capabilities in your team, get in touch today.