Sara Meza

Sara Meza has a diverse work experience in the digital technology and retail industry. Sara is currently serving as the SVP, Chief Digital Officer at Digital Wave Technology since April 2023. In this role, they oversee the Digital Wave ONE Platform, which helps brands and retailers enhance their digital sales, marketing, and merchandising efforts through automation and AI.

Before their current position, Sara worked at PeakActivity as the SVP, Head of Digital Strategy and eCommerce from January 2021 to December 2022. During their tenure, they led the digital strategy and eCommerce practice, providing consulting services to various businesses. Sara successfully devised and implemented digital strategies for clients in industries like retail, automotive, and health and wellness.

Prior to PeakActivity, Sara held the role of Vice President of Digital Commerce at Stein Mart from April 2014 to October 2020. Sara played a pivotal role in developing a comprehensive 5-year plan for Steinmart.com, focusing on digital and omni channel strategies. Sara was responsible for various aspects of the business, including analytics, product management, web development, and digital marketing.

Sara started their career at Belk Inc. & Belk eCommerce LLC in February 2006, where they served as the Director of eCommerce. Sara was instrumental in conceptualizing the digital strategy, launching the website, and managing eCommerce and Omnichannel initiatives for the department store. Sara'sefforts resulted in significant revenue growth, with Belk.com surpassing its targets and earning recognition as the "Fastest Growing Site" by Internet Retailer for three consecutive years.

Throughout their career, Sara Meza has demonstrated expertise in digital strategy, eCommerce, and omni channel management. Sara has a proven track record of driving revenue growth and delivering innovative solutions to enhance businesses' digital presence and profitability.

Sara Meza holds a Bachelor of Science (BS) degree in Business Administration from the University of Wisconsin-La Crosse. Sara obtained this degree, but the start and end years are not provided. In addition to their formal education, Sara Meza has obtained several certifications in various fields. Sara obtained the "Artificial Intelligence and Business Strategy," "Building Your Marketing Tech Stack," "Project Management Skills for Leaders," "Diversity, Inclusion, and Belonging," "Consulting Foundations: The Concept of Value," "Social Media Marketing: Strategy and Optimization," "Becoming an AI-First Product Leader," "Magento Community Edition 2 Essential Training," "Selling and Marketing Your Products on Amazon," "BigCommerce Essential Training," "Leading Virtual Meetings," "Leading at a Distance," "Shopify Essential Training," and "The Fundamentals of Digital Marketing" certifications from LinkedIn. Sara also holds a "Six Sigma Green Belt Certification" from North Carolina State University and an "SMS Strategy Certified" certification from Klaviyo. The specific months and years when they obtained these certifications are provided.