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Christopher Hauer

Commerce Media Manager at Digitas

Christopher Hauer is a seasoned professional in commerce media and digital marketing, currently serving as a Commerce Media Manager at Digitas North America since May 2023. Hauer's expertise in retail media networks is demonstrated through leadership in campaign activations and oversight of the RFP process. Previous roles include Senior Search Specialist at Wunderman Thompson Commerce, where retail media campaigns were optimized based on client KPIs, and Retail Search Specialist at The Mars Agency, focusing on campaign management and reporting. Hauer also held positions at VMLY&R as a Connections Manager, enhancing paid search strategies, and at Modthink Marketing as an SEM/Paid Media Specialist, where campaign optimization was a key responsibility. Hauer's early career included roles in sales and project management internships, supporting a well-rounded foundation in marketing and communication backed by a Bachelor of Science in Communication and Media Studies from the University of Arkansas.

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