Colleen Lawson

Colleen Lawson is an experienced professional who has held various leadership roles in the digital marketing industry. Colleen currently serves as Vice President / Group Director of Investments and Search Marketing at Digitas North America. With a background in managing global account portfolios, Colleen has also worked as a Vice President at Performics, where Colleen led business development initiatives and oversaw the Salesforce migration. Additionally, their experience at Reprise Digital and Mediabrands showcases their expertise in account management, strategy development, and client relationship building. Colleen holds a Bachelor of Arts degree in Media Arts with a minor in Business Marketing from the State University of New York at Fredonia.