Digitas
Skyla Forgeron is a dedicated marketing professional with a Bachelor of Business Administration in Marketing from the Isenberg School of Management at UMass Amherst. Currently serving as a Global Social Media Co-Op at New Balance since July 2023, Skyla has gained diverse experience in various roles, including Undergraduate Teaching Assistant and Administrative Assistant at UMass Amherst. Previous internships include positions at Weber Shandwick, where project management skills were developed while managing client relationships, and at 1987active, where collaboration on athleisure wear launches took place. Additionally, experience at Tiffany & Co. involved creating a sustainable communication plan for new product developments. Early roles included working as a barista at Marylous Coffee, volunteering with Boston International Travel to lead tours in both English and Japanese, and as a part-time sales associate at Marshalls Convenience Stores.
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