Jessy Baretta Sers is an experienced marketing and brand development professional currently serving as the International Brand Development Director at DIM Paris since April 2024. In this role, Jessy focuses on building and expanding the DIM international brand community across global markets while overseeing the brand's retail expansion strategy. Previously, Jessy worked at Lacoste from September 2014 to March 2024, where responsibilities included managing marketing and communication across 11 Southeast Asian markets and global travel retail. Earlier experience includes positions at LVMH, where Jessy served as a brand manager for Dom Pérignon and Ruinart Champagnes, and roles at Gruppo Campari, Groupe Camus, and SUNTORY in various capacities in China. Jessy holds a Master in Management with a focus on Marketing and International Business from SKEMA Business School.
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