Alejandro Alvarez Pozo

Product Manager at Dimarsa

Alejandro Alvarez Pozo is an experienced professional in marketing and product management, currently serving as a Product Manager at Dimarsa since September 2022, focusing on strategies to enhance product presence and profitability in the footwear sector through market data analysis. Previously, Alejandro worked at Grupo Texsa as a Brand Manager from September 2015 to September 2022, where responsibilities included managing commercial points of sale and overseeing brand projects. Alejandro's career also includes a role as National Trade Marketing Coordinator at 3M from August 2014 to July 2015, overseeing diverse channels in various industries, and experience in Trade Marketing at Distribucion y Excelencia S.A. from November 2012 to July 2014, where Alejandro managed teams for national distribution of international brands. Alejandro's professional journey began as a Brand Strategy Manager at Imex Estado Ltda. from December 2010 to October 2012. Alejandro holds a degree in Ingeniería Comercial with a focus on Marketing from Universidad de Valparaíso and pursued studies in Ingeniería Civil Industrial at Universidad Tecnica Federico Santa Maria.

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